How Music Producers Can Get Started in Sync Licensing: Three Proven Paths
Sync licensing has become one of the most powerful ways for music producers to earn consistent revenue, build long-term industry relationships, and land placements with major brands, TV networks, streamers, and film studios. But for many producers, the question is simple: How do I actually get started?
Below are three practical, accessible ways to break into sync licensing—no matter your current stage. The final method highlights a publishing route that offers direct access to real sync opportunities.
1. Build a High-Quality, Sync-Ready Catalog
Every sync placement starts with one thing: music that fits what supervisors actually need.
To begin building a catalog ready for sync:
Study sync-focused music
Listen to:
Commercials
Trailers
TV dramas and comedies
Streaming platform original shows
Sports promos
Pay attention to:
Mood and emotion
Structure (simplicity is often key)
Clean production
Clear dynamics and energy arcs
Produce with usability in mind
Sync-friendly tracks usually have:
A strong, clear mood
Minimal clashing frequencies
A steady internal rhythm
No uncleared samples
Alternate versions (instrumentals, 30-sec / 60-sec cuts, stems)
Even producing a small catalog of 20–30 strong, licensable tracks can get you in the door.
2. Build Direct Relationships With Sync Libraries and Music Supervisors
Another path is connecting with the professionals who directly place music.
Submit to reputable sync libraries
These companies pitch your music to clients and often handle the licensing process. Some library types include:
Production music libraries
Boutique, specialized libraries
Trailer music libraries
Genre-focused catalogs
Look for libraries that:
Have strong client lists
Are transparent about splits
Network with music supervisors
You can connect with supervisors by:
Going to industry conferences
Attending virtual sync panels
Reaching out professionally on LinkedIn
Joining sync-focused Discords and communities
Do NOT spam supervisors with random tracks. Build a relationship, learn what they need, and send music only when requested.
3. Sign With a Publisher Like Elizabeth Music Group for Access to Sync Briefs
One of the most effective ways to get started in sync is to partner with a publishing company that actively works in the sync space.
Elizabeth Music Group (EMG) is specifically structured to help producers and writers tap into real sync opportunities early in their career.
What makes EMG a strong option?
Access to Sync Licensing Briefs
Signed producers get access to an exclusive Discord server where EMG posts:
Active briefs from brands, agencies, networks, and music supervisors
Deadlines, reference tracks, and creative direction
Opportunity-specific instructions
A Collaborative Creator Community
Producers inside Elizabeth Music Group can:
Trade loops and samples
Request live instrument recordings
Build teams of collaborators for sync briefs
Get feedback from Elizabeth Music Group staff
This speeds up your workflow and gives you more polish - both crucial for sync.
Publishing Support
Elizabeth Music Group helps handle:
Registrations
Contracts
Cue sheets
Rights management
Splits and metadata
This lets you focus on creating, while they handle the business side.
Who is this best for?
Producers who:
Already have a catalog
Want to grow their sync knowledge
Want access to real briefs instead of searching blindly
Prefer a hands-on team that treats creators as partners
will find EMG’s structure especially valuable.
Final Thoughts
Sync licensing isn’t reserved for major label producers or industry insiders anymore. With the right catalog, the right relationships, and the right publishing support, any dedicated producer can start landing placements.
Start building your catalog, get out into the sync world, and consider publishing partners like Elizabeth Music Group that can give you real access to opportunities so you can turn your creativity into long-term, reliable income.
